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49ers 2022 Home Schedule

Case
Study

Problem: The objective of this project was to create a home game schedule for the San Francisco 49ers 2022 season. The graphic needs to be easy to read, clean, and informative. This was important because fans all over the country would be looking at this graphic trying to figure out whom the 49ers play and when and at what time the game was taking place. 

 

Role: My role was the entire creation of the graphic for the home games of the 49ers 2022 season. 

 

Solution: The result of my graphic came out very successful. I think the graphic is easy to read, clean, and informative. I think I also achieved making it look good to the eye.  The challenge I faced during the design of this was the layout of the graphic. I needed to decide how I was going to show the schedule and how many games would be on each row. I decided to go with a pretty straightforward look with three games on each row. I also intended to first have pictures of fans on the graphic but after working on Photoshop I found the layout to work better without said pictures. Another challenge I faced was making sure the layout was easy to read and clean. In doing this I know I needed to create an easy-to-read graphic with the logo of the team the 49ers are playing as well as the date and time of the game. I only included the logo of the team thinking that people viewing this will know the team without seeing their name. After this, my challenges consisted of making sure the graphic looked good to the eye. I went through different ways of making this happen but landed on a dissolved look of what almost looks like asphalt with spray paint. Finally, the graphic needed something else to spice it up so I used a brush and printed stripes going against each other in the 49ers colors, red and gold. 

 

Research: My research began by looking at other teams as well as the 49ers prior schedules. I wanted to see how they planned out their layout as well as the information they included. I found that they are usually very clean and concise. Most graphics had only the logo of the team with minimal information including the date and time. Although there were schedules I found with all of the information you could think of, I thought for what I was designing a simple design with only the logo worked. During this, I also got a pretty good idea of the layout I wanted to try. I then did a few sketches of the design I wanted to do to get my ideas on paper. After this, I got onto Photoshop and started to put together the graphic. While creating the graphic I used my knowledge of the research I did as well as my sketches. Through this, I was able to create a successful graphic. 

 

Challenges: The challenges I faced during my process of creating the graphic included the layout and spacing of all of the different pieces of the graphic. I went through a few different layouts before I arrived at the final one. The spacing of all the items was the most time-consuming of the entire thing because to have a successful graphic I needed to make sure everything looked the exact same throughout the graphic. 

 

Learnings: Through the making of this graphic I learned many things. I learned the importance of doing the research before as well as doing sketches. I was able to have a pretty good idea of what I wanted to create before even opening Photoshop. I also learned a lot about layouts and the best way to make a schedule layout work. 

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